portfolio-marketing « Benjamin Farrell

NCDevCon

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NCDevCon is an awesome annual conference in Raleigh, NC. It focuses on Flash, Flex, Coldfusion, Web, and Mobile.

The organizers had asked me to help design a logo. I came up with a black and white concept for them, and ended up stopping there since they wanted a simple black and white webpage and something to print on t-shirts and marketing material.

It came out extremely simply, but I think everyone likes it. Its interesting to hear people’s takes on what the logo symbolizes. With so many technologies in one conference, how to symbolize them all? I chose to go for something that symbolized an open, new document. Like the icon you see when choosing blank/new document from a menu (where the corner of the page is turned in).

Anyway, I did that – but I heard that it did a good job to represent the Raleigh skyline. I think the best logos are simple and can be interpreted however the viewer sees them.

Below are some more sketches I did before landing on the final

05Aug

The Gourmez

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My wife runs a restaurant and cocktail review website called “The Gourmez”. I designed a website for her and built a WordPress style around the design. Shown here is the second revision I made for her in 2010.

Click the image to go to the site

Here’s the old version of the site, prior to 2010:

05Aug

Maya’s Vacation Bookmark

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My wife, author of “Maya’s Vacation” needed to send a bookmark to press in order to advertise her book. I whipped up something in a few hours. Note that the art is not mine, but rather drawn by an author at the publishing company

04Aug

Blastanova

A project still in progress. Blastanova aims to combine music and games. See http://blastanova.com for more details.

To support the project, I created a website:

And business card:

I also created and designed a music/beat scanning application (click on the image to try it out):

04Aug

Mercury Charm Offensive

Back when I lived in Boston….lets say 2001 to 2005, I was in a rock band called Mercury Charm Offensive. I played keyboard, and well I was their resident graphic and web designer. I designed our logo too, see below!

Our first album was called “Fancy Plans and Pants to Match”, named after a Jimmy James NewsRadio quote.

Here’s the back cover:

And then our second album (I stole the photo from my wife):

And as I said…I did the web design

There was also miscellaneous graphics for buttons, show flyers, etc

design, logo

04Aug

RDAUG AIR Show

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I used to run the Raleigh Durham Adobe User Group. We joined forces with some other local groups when the Adobe team came around to showcase their new AIR runtime.

This is a poster I designed to advertise the event

04Aug

360Flexapalooza

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For the 2010 360Flex in Washington DC, I was asked to make a promotional flyer for their after hours music extravaganza.

I traced out some photos of the performers to make some line drawings, then superimposed them over the capitol building. Came out pretty cool!